Brooke has 18 years of brooke haggerty experience in the nonprofit sector, with a career devoted to animal protection. She became executive director of Faunalytics in January 2020, following more than a year as our operations manager. Before joining Faunalytics, Brooke served as executive director and later as a board member for the Foundation for Animal Care and Education. She also worked as a humane educator and campaigns director at the Animal Protection and Rescue League. Faunalytics’ mission is to empower animal advocates to effectively end animal suffering.
Vegan Linguists
- Previously she served as the executive director, and later as a board member, for the Foundation for Animal Care and Education, and also worked as a humane educator for the Animal Protection and Rescue League.
- I struggle to find the time to check out all the awesome podcasts out there, but I have to give a shout out to Our Hen House and Seb Alex.
- But to your question, I think something that has helped us in this regard is 1) having people in the right roles for them so that they’re set up for success, and 2) giving folks the autonomy to do their jobs.
- I personally am trying to support and amplify organizations led by womxn and BIPGM (Black, Indigenous, People of the Global Majority) advocates.
- So yes, no one clear thing, but we are trying to come up with a really comprehensive list and figure out what the best options are from that.
Additionally, Brooke is a former board member and programming chair for the Young Nonprofit Professionals Network of San Diego, and currently volunteers as a mentor with Oil And Gas Accounting SDSU’s student mentorship program. She has an MA in Human Behavior, a BA in English, and certifications in Marketing and Nonprofit Management. Beyond design and software development, these volunteers are professionals with a wide array of skills and backgrounds in data science, videography, marketing, security, research, and much more. We manage these online vegan communities with over 2 million members, fostering positive spaces for connection, support, and activism.
- For example, our upcoming survey on trends in veganism will help us get to the bottom of how our primary audience is growing.
- After pursuing a Master’s degree in the field, she went on to work for the British Columbia SPCA.
- We are focusing a little bit more on educating ourselves and the team around DEI (diversity, equity, and inclusion) related issues; we are talking to Encompass in a couple of weeks to specifically look at how we might be better at racial diversity.
- We’re also trying to produce more resources for capacity-building advocates (those who work behind the scenes to make direct advocacy possible).
- And we also do an additional 50 or so blogs, which usually touch on one or more research studies as well.
- We have weekly office hours, and we’d love to get to know you and learn how we can strengthen your work.
Strengthening Movement Capacity
We need to support and share the incredible work of our colleagues around the world, because our research has found that many donors are willing to do more when presented with the opportunity. It is therefore vital that anyone who believes in a future free from animal suffering actively supports the organizations working to make that vision a reality. Support comes in https://prod.kinomad.fr/matching-concept-a-concept-in-financial-accounting many forms, but for those who have the means, donating to the causes that are working to change attitudes, beliefs, behaviors, policies, and laws for animals is one of the best ways to make a difference.
Directories
That is something that we are thinking more about, particularly when it comes to recruiting volunteers, staff or advisors. We are focusing a little bit more on educating ourselves and the team around DEI (diversity, equity, and inclusion) related issues; we are talking to Encompass in a couple of weeks to specifically look at how we might be better at racial diversity. I think we do a pretty good job overall, but certainly have some areas for improvement too.
Spanky Project
- She has an MA in Human Behavior, a BA in English, and certifications in Marketing and Nonprofit Management.
- Faunalytics was established in 2000, though at the time, much of our work was focused on research conducted on behalf of other organizations.
- Our study outlined how various demographics respond to various labels so vegan businesses can apply our findings directly to their clientele base.
- Outside of work, they enjoy crafting, hiking, cuddling with their two cats, Luna and Lillian, and sipping iced lattes.
- We took ACE’s feedback in the last couple of reviews and we are being increasingly selective with the topics that we choose.
- At Faunalytics we pride ourselves on not only advocating for data-driven decision making, but being data-informed ourselves.
A prolific public speaker, Brooke regularly presents on topics related to animal advocacy and nonprofit leadership. In 2025, she delivered a keynote address at the Society for the Psychology of Human-Animal Intergroup Relations’ biennial conference. She has served as a board member and programming chair for the Young Nonprofit Professionals Network of San Diego, as well as a board member for HandsOn San Diego. She remains actively involved in mentorship through her alma mater’s student services program. Our team shares your heartfelt desire to help animals and brings an unwavering commitment to finding the best ways for advocates to save lives and reduce suffering.
As I became involved with different organizations and causes over the years, I had the privilege of being a part of the many aspects of nonprofit work that you mentioned above. For example, at a previous organization I started as a volunteer, was hired to help with programs and fundraising, eventually stepped into the executive director role, and then ended my time with that organization as a board member. I think the hands-on experience with nearly every position within an organization really helped broaden and deepen my overall understanding of all the different pieces that make an organization tick.
